About Us

We are an Australian owned small family business, operating out of Melbourne. 

As the founder of this company I grew up fishing the piers, jetties and break walls around Port Phillip Bay and the West Coast. I was fortunate to have two uncles (Kenno and Dazza) who took my brother and I fishing most weekends. My parents were keen fishos too. My father often would have a project boat in the backyard that he would be restoring. All these experiences contributed to my passion for fishing today.  I now have two sons of my own, and I want them to experience the joys of fishing, as I did growing up. This is just one reason I started this company.

The main reason we started this company was because I was sick and tired of paying for overpriced tackle, from the large retail chains, and I wanted to be able to offer top quality tackle at an affordable price to other fishermen like myself.

We currently specialise in pre-made rigs, which are designed for Australian fishing species and conditions. Our little company is growing and expanding our tackle range to suite Aussie anglers. We pride ourselves on producing high quality gear and fast shipping.